Welcome to WeBeGreen!
As fossil fuels dominate the spotlight of climate discussions, the significant environmental impact of our food system is all too often overlooked.
I write WeBeGreen as a committent to bringing this oversight to light by focusing on the hugely transformative potential of Cellular Agriculture. This innovative field leverages technologies such as Plant-Based foods, Biomass Fermentation, Precision Fermentation and Cultivated Meat to produce sustainable alternative proteins. These alternatives replicate the taste and texture of traditional animal products without the animal slaughter and at a fraction of the resources - up to 90% less energy and requiring 99% less land and water.
By advancing and adopting Cellular Agriculture, we can return vast areas of land currently devoted to conventional agriculture back to their natural states, greatly helping biodiversity recover and enhancing our own experiences of the natural world. Such a shift would significantly reduce our greenhouse gas emissions and mitigate some of the worst effects of climate change. It would also lower the risk of zoonotic diseases emerging, reduce antibiotic use in farming, reduce water consumption and pollution and improve global food security - all challenges inherently linked to traditional animal agriculture.
The WeBeGreen newsletter dives into these incredibly exciting environmental technologies and highlights how some offer very real climate solutions. Join us as we explore technologies capable of making us the first generation to build a sustainable planet.
Some of our favourite resources
Our Planet Series - To remind us of what’s at stake
The Business For Good Podcast - There are so many opportunities in the field of Alt Proteins
The Good Food Institute - For all things Alt Protein
Cellular Agriculture Australia - Brilliant Cell Ag course
RethinkX - All things technology and disruption
Age of Transformation - Systems Thinking for the Global Phase-Shift
Future Food Revolution - Alt protein info in many different languages
Alt Protein Careers - Do something that matters, work in Alt Proteins